Steve de Laveaga
CEO & Founder
Decades of sales leadership at Fidelity National Financial, founder of R.I.S.E., and founder of The Revenue Firm in 2024.
Our Team
The people behind your revenue
Operators, trainers, and data specialists with real experience in title, mortgage, and real estate — not consultants learning your business on your dime.
Eric Arlt
SVP, Director of Lender Services
Leads lender programs, including Refi Ready and VIP Lender coaching.
eric@therevfirm.com
Jodine de Laveaga
Chief Revenue Officer
Owns revenue strategy, client partnerships, and program growth.
Jodine@therevfirm.com
Joslyn England
Executive Vice President of Revenue
Drives enterprise accounts and DVD Program expansion nationwide.
Joslyn@therevfirm.com
Jucille Escala
Data and Analytics Specialist
Builds and validates the distressed and targeted data sets behind our programs.
jucille@virtuallybydesign.com
Mia Michel
ABA Program Administrator & Data Manager
Administers ABA programs and manages client data delivery.
aba@therevfirm.com