For Realtors

The DVD Program

DVD stands for Distressed & Vacant Data — a lead program built for realtors who want a predictable listing pipeline instead of hoping for referrals.

$299 / month

Free Overview

Book your DVD overview

I lead this program personally — bring your market and your numbers, and we’ll map out your first 30 days together.

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By the Numbers

What the data produces

After analyzing nearly 100,000 DVD leads against county recorder sales, these are the findings — based on real closed transactions, not projections. Here is what that pace means for a realtor receiving 35 leads a month.

Months on programLeads sentTransaction volume in your data
12 months420$5.5M
24 months840$18.4M
36 months1,260$38.7M
$637K
average recorded sale price

Arizona DVD deliveries June 2024 – July 2026 matched to county recorder sales via BatchData. Counts arm's-length sales recorded 14+ days after delivery; totals model one 35-lead dataset per month aging at the observed close curve. Past results do not guarantee future closings.

What's Included

What you get every month

Distressed & Vacant Data

Pre-foreclosure, tax delinquency, vacancy, and equity-rich records for your farm area, refreshed every month.

CRM Integration

Delivered as a CSV you import straight into the CRM your team already uses — no spreadsheets to babysit.

30-Day Lead Flow

A repeatable monthly cadence — the 4X3 method — that produces conversations, appointments, and listings.

Monthly Coaching from Steve

Steve de Laveaga leads a monthly best practice call, plus a library of talk tracks and past recordings.

How It Works

Data, cadence, coaching

  1. 1. Pick your market. We confirm coverage and build your monthly pull.
  2. 2. Import your list. Your CSV lands in your inbox every month and goes straight into your CRM.
  3. 3. Work the 4X3 method. Three calls, three texts, three more calls — then a weekly drip.
  4. 4. Join the coaching call. Bring your numbers, get the next best practice, repeat.